Brain Awareness Week
Brain Awareness Week is a global campaign to raise public awareness about recent advances and breakthroughs in all fields of brain research. For one week in March every year, universities, hospitals, patient groups, government agencies, schools, service organizations, and professional associations all over the world celebrate the brain. Founded and coordinated by the Dana Alliance for Brain Initiatives and European Dana Alliance for the Brain, Brain Awareness Week celebrated its fifteenth anniversary campaign in 2010.
Brain Awareness Week: March 11-18, 2012
Visit The Dana Foundation for more information on Brain Awareness Week and how you can get involved.
The Israel Society for Neuroscience (ISFN) celebrates Brain Awareness Week by sponsoring a series of neuroscience lectures open to the general public. These lectures are meant to inform the Israeli public about how the brain functions and to highlight some of the exciting neuroscience breakthroughs achieved at Israeli institutions over the past year.
This year, Brain Awareness Week in Israel will feature lectures to the public at different venues throughout the country, as well as two creative outreach programs added to the agenda last year. In 2011, Neuroscientists from the Weizmann Institute spoke to the public at cafes and restaurants (featured at the Jerusalem Post online HERE) and the Hebrew University of Jerusalem along with the Edmond and Lily Safra Center for Brain Sciences hosted a movie series entitled "Cinema and Brain Week" (more information can be found HERE).
In 2010, about 40 members of the society volunteered to conduct talks about brain research at many different venues throughout Israel, including high schools, elementary schools, and even kindergartens (see photo below). A panel of six talks by past and present Presidents of ISFN took place at Tel Aviv University, covering topics such as optical illusions and the visual system, psychological and biological aspects of stress, reading the brain with MRI, and more. You can watch a video of these talks online here.
For more information about Brain Awareness Week in Israel click here.